Embrace the science of human connection for your brand
Discover your brand’s personality with our analysis report and consultation.
NEON performs a text analysis and maps results along HEXACO personality dimensions. The dimensions with the most extreme scores are your most apparent traits and color who your audience is and how your brand connects with them.
Built on HEXACO personality science
HEXACO has been used to predict successful relationships, analyze spending patterns, and much more.
NEON analyzes your content to understand your most dominant traits.
Identify differences in how you come across to your audience between channels
Discover how your voice and personality compares between your website, social media and more.
Create a strategy for how you want to leverage these differences or realign your channels.
Get actionable recommendations to improve audience connection
Discover what attributes each color brings and what to capitalize on to reach audiences members who share your colors.
Don't let writer's block stop you from connecting with your audience